The Wheel and Sprocket Story:
The Training Hub
As another winter season approached, Chris Kegal, owner of Wheel and Sprocket, and his team talked about how to keep staff employed in the cold, wet months when the outdoor season tapered. Chris and his team were committed to growing the business; increasing the number of customers in their seven stores. So this winter they decided to pivot and create a new department within the store – The Training Hub. Results: It produced revenues and cash flow to bridge the slow months during the winter (see financials below). Wheel and Sprocket is the first US retailer to start an indoor training program powered by the latest in technology using certified cycling coaches.